Virtual Marketing Coordinator

Vintti specializes in providing US companies with a financial edge through smart staffing solutions. We bridge the gap between American businesses and Latin American talent, offering access to a vast pool of skilled professionals at competitive rates. This approach enables our clients to scale their operations more efficiently, reduce hiring costs, and invest in growth opportunities without compromising on quality.

A Virtual Marketing Coordinator plays a crucial role in developing and executing marketing strategies to promote a company's products or services in the digital space. This role involves managing online campaigns, coordinating social media efforts, analyzing market trends, and optimizing content for SEO purposes. The Virtual Marketing Coordinator also works closely with sales and product teams to ensure brand consistency and support overall business goals. By leveraging digital tools and platforms, they are able to reach a wider audience, drive engagement, and measure the effectiveness of marketing initiatives from a remote setting.

- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience as a marketing coordinator or similar role.
- Strong expertise in digital marketing tools and software (e.g., CRM systems, Google Analytics, email marketing platforms).
- Proficiency in social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Experience with content management systems and website maintenance.
- Excellent written and verbal communication skills.
- Strong analytical skills and ability to interpret data to drive marketing decisions.
- Familiarity with SEO and SEM practices.
- Ability to multitask and manage multiple projects simultaneously.
- Strong organizational and project management skills.
- Knowledge of graphic design software and tools is a plus.
- Ability to work collaboratively with team members and external partners.
- Creativity and a keen eye for detail.
- Experience with paid advertising campaigns on Google Ads, Facebook, and Instagram.
- Ability to produce engaging and relevant content.
- Understanding of market research and data analysis techniques.
- Ability to develop and document standard operating procedures.
- Familiarity with A/B testing methodologies.
- Up-to-date with the latest trends and best practices in digital marketing.
- Ability to perform competitor analysis and benchmark strategies.
- Willingness to assist in event planning and execution.
- Strong problem-solving skills and ability to adapt to a fast-paced environment.
- Experience with email marketing and newsletters.
- Familiarity with influencer partnerships and affiliate marketing programs.

- Develop and schedule engaging content for social media platforms.
- Monitor and respond to social media interactions and messages.
- Conduct market research to identify trends and target audience preferences.
- Track and analyze the performance of marketing campaigns and social media posts.
- Coordinate with graphic designers, writers, and other creatives to produce promotional materials.
- Prepare and send out email newsletters and other digital marketing communications.
- Manage paid advertising campaigns on platforms like Google Ads, Facebook, and Instagram.
- Assist in the planning and execution of online events such as webinars and virtual conferences.
- Collaborate with the sales team to ensure marketing efforts align with business objectives.
- Maintain and update the company's website and blog with fresh content.
- Compile and present reports on key metrics for marketing initiatives.
- Optimize campaign performance through A/B testing and analytics.
- Utilize marketing software and tools like CRM systems, email platforms, and analytics suites.
- Stay current with digital marketing trends and best practices.
- Develop and document standard operating procedures for marketing tasks.
- Coordinate influencer partnerships and affiliate marketing efforts.
- Assist with lead generation activities and nurturing campaigns.
- Support product launches with marketing collateral and online promotions.
- Perform competitor analysis and benchmark strategies.
- Ensure brand consistency across all digital channels.

The ideal candidate for the Virtual Marketing Coordinator role is a highly organized and detail-oriented professional with a proven track record in digital marketing. They hold a bachelor's degree in Marketing, Communications, or a related field and possess extensive experience in managing various digital marketing tools, including CRM systems, Google Analytics, and email marketing platforms. Proficient across major social media platforms and well-versed in SEO and SEM practices, they can develop, schedule, and analyze engaging content that aligns with market trends and target audience preferences. Their excellent written and verbal communication skills enable them to work collaboratively with cross-functional teams and external partners to produce high-quality promotional materials. An analytical mindset allows them to interpret data and optimize campaign performance through A/B testing and other methodologies. Creative and innovative, they are adept at handling multiple projects simultaneously, demonstrating strong project management skills and the ability to prioritize tasks effectively in a fast-paced environment. A proactive and adaptable individual, they stay updated with the latest digital marketing trends and best practices, ensuring brand consistency across all channels. This candidate is tech-savvy, quick to learn new tools, and exhibits a positive attitude and strong work ethic. Their empathetic approach to understanding the target audience, combined with their dedication to continuous learning and bringing fresh perspectives, makes them a valuable asset to any marketing team.

- Develop and schedule engaging content for social media platforms.
- Monitor and respond to social media interactions and messages.
- Conduct market research to identify trends and target audience preferences.
- Track and analyze the performance of marketing campaigns and social media posts.
- Coordinate with graphic designers, writers, and other creatives to produce promotional materials.
- Prepare and send out email newsletters and other digital marketing communications.
- Manage paid advertising campaigns on platforms like Google Ads, Facebook, and Instagram.
- Assist in the planning and execution of online events such as webinars and virtual conferences.
- Collaborate with the sales team to ensure marketing efforts align with business objectives.
- Maintain and update the company's website and blog with fresh content.
- Compile and present reports on key metrics for marketing initiatives.
- Optimize campaign performance through A/B testing and analytics.
- Utilize marketing software and tools like CRM systems, email platforms, and analytics suites.
- Stay current with digital marketing trends and best practices.
- Develop and document standard operating procedures for marketing tasks.
- Coordinate influencer partnerships and affiliate marketing efforts.
- Assist with lead generation activities and nurturing campaigns.
- Support product launches with marketing collateral and online promotions.
- Perform competitor analysis and benchmark strategies.
- Ensure brand consistency across all digital channels.

- Highly organized and detail-oriented
- Proactive and self-motivated
- Strong problem-solving abilities
- Excellent communication and interpersonal skills
- Creative and innovative thinker
- Ability to work independently and as part of a team
- Adaptable to changing priorities and fast-paced environments
- Tech-savvy and quick to learn new tools and software
- Results-driven with a focus on achieving targets
- Analytical mindset with a data-driven approach
- Strong time management skills and ability to meet deadlines
- Positive attitude and strong work ethic
- Ability to handle constructive criticism and feedback
- Proven ability to manage multiple projects simultaneously
- Strong understanding of brand consistency and visual identity
- Ability to build and maintain relationships with external partners
- Keen interest in staying updated with industry trends
- Strong sense of accountability and responsibility
- Detail-oriented with a high degree of accuracy
- Ability to think strategically and plan long-term initiatives
- Strong customer-centric approach and empathy for the target audience
- Ability to bring fresh ideas and perspectives to the table
- Highly responsive and efficient in managing tasks
- Passionate about digital marketing and continuous learning

- Competitive salary range based on experience and qualifications
- Comprehensive health, dental, and vision insurance
- Flexible working hours and remote work opportunities
- Generous paid time off (PTO) and holidays
- 401(k) retirement plan with company match
- Professional development and training opportunities
- Career advancement prospects within the company
- Performance bonuses and incentives
- Access to wellness programs and resources
- Support for continuing education and certifications
- Collaborative and inclusive work environment
- Employee discounts on company products and services
- Casual dress code and comfortable work setting
- Regular team-building activities and social events
- Reimbursement for work-from-home office setup
- Parental leave and family care benefits
- Employee recognition and rewards programs
- Opportunities to attend industry conferences and networking events
- Access to the latest marketing tools and software
- Mentorship programs and career coaching sessions