Sales

Senior Director of Sales Strategy

Looking to hire your next Senior Director of Sales Strategy? Here’s a full job description template to use as a guide.

About Vintti

Vintti is a dynamic staffing agency bridging the gap between Latin American talent and US-based businesses. We specialize in connecting skilled professionals from Latin America with small and medium-sized businesses, startups, and firms across the United States. Our mission is to provide top-tier staffing solutions that enable US companies to access a diverse pool of talented individuals while offering exciting career opportunities to Latin American professionals. By leveraging our extensive network and deep understanding of both markets, Vintti facilitates mutually beneficial partnerships that drive growth and innovation for our clients and candidates alike.

Description

The Senior Director of Sales Strategy plays a pivotal role in driving the overall sales vision and direction for an organization. This senior leadership position is responsible for developing and executing strategic sales plans, optimizing sales processes, and aligning sales initiatives with broader business objectives. The role involves close collaboration with executive teams, sales managers, and cross-functional departments to identify opportunities for growth, streamline operations, and enhance customer engagement. By leveraging market insights and data analytics, the Senior Director of Sales Strategy ensures that sales teams are equipped with the resources and strategies needed to achieve ambitious revenue targets and sustain competitive advantage.

Requirements

- Bachelor's degree in Business, Marketing, or related field; MBA preferred
- Minimum of 10 years of experience in sales strategy, sales management, or a related role
- Proven track record of driving revenue growth and market expansion
- Strong understanding of market analysis and performance metrics
- Excellent leadership and team management skills with experience in leading cross-functional teams
- Exceptional analytical and strategic thinking abilities
- Strong communication and presentation skills
- Experience in developing and executing comprehensive sales plans
- Proficiency with sales tools and technologies, such as CRM systems and sales analytics software
- Ability to travel as required to meet with clients and attend industry events
- Strong business acumen and understanding of industry best practices
- Ability to foster and maintain strong client and stakeholder relationships
- Experience in conducting competitor analysis and strategic planning
- Ability to create and manage incentive programs
- Proven experience in identifying and developing new business opportunities and strategic partnerships
- Knowledge of compliance with legal and regulatory requirements in sales activities
- Demonstrated ability to prepare and present detailed reports to executive leadership
- Experience in developing sales training programs
- Ability to recruit, interview, and onboard new team members
- Proven ability to conduct regular performance reviews and provide constructive feedback
- Strong project management skills with a focus on improving sales processes and customer experiences

Responsabilities

- Develop and refine sales strategies to drive revenue growth and market penetration
- Analyze market trends and performance metrics to identify opportunities for improvement and innovation
- Lead and mentor the sales strategy team, ensuring alignment with overall business objectives
- Collaborate with other senior leaders to integrate sales strategies with marketing, product development, and customer service
- Create and implement comprehensive sales plans that include setting targets, forecasting, and budgeting
- Monitor and evaluate the effectiveness of sales strategies and make necessary adjustments to optimize performance
- Conduct competitor analysis to inform strategic planning and stay ahead in the market
- Foster and maintain strong relationships with key clients and stakeholders
- Oversee the development of sales training programs to ensure the team is equipped with the necessary skills and knowledge
- Prepare and present regular reports on sales performance, strategic initiatives, and market insights to executive leadership
- Drive the adoption of sales tools and technologies to enhance efficiency and decision-making
- Ensure compliance with legal and regulatory requirements in all sales activities
- Identify and develop new business opportunities and strategic partnerships
- Create and manage incentive programs to motivate the sales team and achieve organizational goals
- Lead cross-functional projects aimed at improving sales processes and customer experiences
- Travel as needed to meet with clients, attend industry events, and represent the company
- Evaluate the ROI of different sales initiatives and provide recommendations for future investments
- Stay informed on industry best practices and emerging trends to ensure the company remains competitive
- Coordinate with HR to recruit, interview, and onboard new members to the sales strategy team
- Conduct regular performance reviews and provide feedback to team members to foster professional growth

Ideal Candidate

The ideal candidate for the Senior Director of Sales Strategy position is a visionary leader with an MBA or equivalent advanced degree in Business, Marketing, or a related field, bolstered by over a decade of experience in sales strategy and management. They boast a proven track record of driving significant revenue growth and market penetration, demonstrating exceptional analytical skills and a deep understanding of market trends and performance metrics. With outstanding leadership capabilities, they excel in mentoring cross-functional teams, fostering a collaborative environment that aligns with company objectives and cultivates innovation. This individual is adept at developing and executing comprehensive sales plans, leveraging their proficiency with advanced sales tools and technologies. Their strategic insights are complemented by strong business acumen and a knack for anticipating market shifts. Superb communication and presentation skills enable them to effectively convey complex strategies to executive leadership and key stakeholders. They are proactive in identifying new business opportunities and nurturing strategic partnerships while ensuring compliance with all legal and regulatory requirements. Their customer-centric approach underscores their ability to build and maintain robust client relationships, and their high level of integrity and professionalism sets them apart. Adaptable and flexible in a dynamic environment, they are passionate about continuous learning and staying ahead of industry trends, exhibiting strong project management skills to enhance sales processes and customer experiences. This candidate's exceptional time-management, organizational skills, and innovative mindset position them as a true asset in achieving and surpassing organizational goals.

On a typical day, you will...

- Develop and refine sales strategies to drive revenue growth and market penetration.
- Analyze market trends and performance metrics to identify opportunities for improvement and innovation.
- Lead and mentor the sales strategy team, ensuring alignment with overall business objectives.
- Collaborate with other senior leaders to integrate sales strategies with marketing, product development, and customer service.
- Create and implement comprehensive sales plans that include setting targets, forecasting, and budgeting.
- Monitor and evaluate the effectiveness of sales strategies and make necessary adjustments to optimize performance.
- Conduct competitor analysis to inform strategic planning and stay ahead in the market.
- Foster and maintain strong relationships with key clients and stakeholders.
- Oversee the development of sales training programs to ensure the team is equipped with the necessary skills and knowledge.
- Prepare and present regular reports on sales performance, strategic initiatives, and market insights to executive leadership.
- Drive the adoption of sales tools and technologies to enhance efficiency and decision-making.
- Ensure compliance with legal and regulatory requirements in all sales activities.
- Identify and develop new business opportunities and strategic partnerships.
- Create and manage incentive programs to motivate the sales team and achieve organizational goals.
- Lead cross-functional projects aimed at improving sales processes and customer experiences.
- Travel as needed to meet with clients, attend industry events, and represent the company.
- Evaluate the ROI of different sales initiatives and provide recommendations for future investments.
- Stay informed on industry best practices and emerging trends to ensure the company remains competitive.
- Coordinate with HR to recruit, interview, and onboard new members to the sales strategy team.
- Conduct regular performance reviews and provide feedback to team members to foster professional growth.

What we are looking for

- Visionary thinker with innovative approaches to sales strategy
- Strong leadership presence and ability to inspire and motivate a team
- Exceptional business acumen and ability to understand complex market dynamics
- Results-driven with a proven track record of achieving and exceeding sales targets
- Excellent interpersonal and communication skills
- Collaborative mindset with the ability to work seamlessly with different departments
- Strategic planner with a keen eye for detail and ability to anticipate market shifts
- Adaptable and flexible in a fast-paced and changing environment
- High level of integrity and professionalism
- Proactive problem solver with strong decision-making skills
- Strong analytical skills with the ability to derive actionable insights from data
- Customer-centric with a focus on building and maintaining relationships
- Tech-savvy with a strong understanding of sales tools and technologies
- Passionate about continuous learning and staying updated on industry trends
- Strong time-management and organizational skills

What you can expect (benefits)

- Competitive salary range based on experience and qualifications
- Performance-based bonuses and incentives
- Comprehensive health insurance (medical, dental, and vision)
- Retirement savings plan with company match (e.g., 401(k))
- Paid time off (PTO) and holiday pay
- Flexible work schedule and remote work options
- Professional development opportunities and continuous learning programs
- Access to industry conferences and networking events
- Employee wellness programs and mental health support
- Life and disability insurance
- Company-sponsored social events and team-building activities
- Reimbursement for relevant certifications and advanced education
- Travel allowances for business-related trips
- Employee assistance programs (EAP) for personal and professional support
- Company-sponsored volunteering and community service opportunities
- Adoption assistance and parental leave policies
- Discounted company products and services
- Relocation assistance, if applicable
- Access to cutting-edge sales tools and technologies
- Opportunities for career advancement and internal promotions

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