HR Branding and Culture Specialist

Vintti is a strategic staffing agency that enhances the competitiveness of US businesses. By connecting SMBs, startups, and firms with highly skilled Latin American professionals, we offer a cost-effective solution to talent acquisition. Our model allows companies to access top-tier expertise at rates that significantly reduce overhead costs, enabling businesses to allocate resources more efficiently and boost their bottom line.

An HR Branding and Culture Specialist is responsible for crafting and promoting a company's unique brand as an employer while fostering a vibrant and cohesive organizational culture. This role entails strategically aligning branding initiatives with company values and goals to attract, engage, and retain top talent. The specialist collaborates with various departments to design and implement internal programs that reinforce the company’s mission, vision, and core values. Additionally, they manage internal communications and employee engagement activities, ensuring a positive and consistent employee experience that supports workforce satisfaction and productivity.

- Bachelor's degree in Human Resources, Marketing, Communications, or a related field
- 3+ years of experience in HR, employer branding, corporate communications, or a similar role
- Proven experience in developing and executing internal communication strategies
- Strong understanding of employer branding principles and best practices
- Proficiency in using social media platforms for branding and engagement
- Excellent written and verbal communication skills
- Strong project management and organizational skills
- Ability to analyze data and metrics to measure the effectiveness of initiatives
- Experience in organizing and coordinating events
- Creative and strategic thinker with attention to detail
- Knowledge of diversity, equity, and inclusion best practices
- Ability to create compelling visual and multimedia content
- Proficiency with design software (e.g., Adobe Creative Suite) is a plus
- Experience with content management systems (CMS) and HR software
- Strong interpersonal skills and the ability to collaborate effectively with cross-functional teams
- Ability to handle sensitive information with confidentiality and professionalism
- Flexibility and adaptability to changing priorities and business needs
- A proactive approach to problem-solving and continuous improvement
- Familiarity with current trends and practices in workplace culture and employee engagement
- Ability to work in a fast-paced environment and manage multiple projects simultaneously

- Develop and execute internal communication strategies to promote company culture
- Create and manage content for employer branding across social media channels
- Organize and coordinate employee engagement events and initiatives
- Collaborate with marketing and communications teams to align employer branding efforts
- Conduct regular surveys and feedback sessions to gauge employee satisfaction and engagement
- Design and implement programs to enhance workplace culture and employee morale
- Analyze data and metrics to measure the effectiveness of culture and branding initiatives
- Develop onboarding materials and processes to ensure new hires are integrated into the company culture
- Maintain the company's careers website with updated information about culture and benefits
- Lead culture training sessions and workshops for employees and managers
- Partner with HR and recruitment teams to create compelling job descriptions and promotional material
- Monitor industry trends and best practices in employer branding and culture development
- Provide regular updates to senior management on the progress and impact of branding and culture initiatives
- Foster an inclusive work environment by promoting diversity, equity, and inclusion programs
- Develop recognition programs to celebrate employee achievements and milestones
- Coordinate with external partners and vendors for branding and culture-related events and materials
- Craft compelling internal newsletters and announcements to keep employees informed and engaged
- Create visual and multimedia content that showcases company culture and employee stories
- Oversee the implementation of branding elements in office spaces and remote work environments
- Support crisis communication efforts to maintain employer brand integrity during challenging times

The ideal candidate for the HR Branding and Culture Specialist role is a creative and innovative individual with a Bachelor's degree in Human Resources, Marketing, Communications, or a related field, and over three years of experience in HR, employer branding, or corporate communications. This candidate possesses a deep understanding of employer branding principles and best practices, coupled with proven success in developing and executing internal communication strategies. Adept at leveraging social media platforms for branding and engagement, they excel in crafting compelling visual and multimedia content, supported by proficiency in design software such as Adobe Creative Suite. With strong project management and organizational skills, the ideal candidate can effectively juggle multiple initiatives in a fast-paced environment, demonstrating resilience under pressure and adaptability to changing priorities. Their strategic thinking, coupled with keen analytical skills, enables them to measure the effectiveness of culture and branding initiatives through data and metrics. Empathetic and approachable, they foster inclusivity by promoting diversity, equity, and inclusion programs, and are skilled at creating recognition programs to celebrate employee achievements. Excellent written and verbal communication abilities, strong interpersonal skills, and the capacity to collaborate with cross-functional teams are essential. They are proactive problem-solvers with a proactive approach to continuous improvement, culturally sensitive, and enthusiastic about cultivating a positive workplace culture. Highly motivated and self-driven, the ideal candidate can inspire and motivate others, manage sensitive information with professionalism, and contribute to a dynamic and evolving work environment.

- Develop and execute internal communication strategies to promote company culture
- Create and manage content for employer branding across social media channels
- Organize and coordinate employee engagement events and initiatives
- Collaborate with marketing and communications teams to align employer branding efforts
- Conduct regular surveys and feedback sessions to gauge employee satisfaction and engagement
- Design and implement programs to enhance workplace culture and employee morale
- Analyze data and metrics to measure the effectiveness of culture and branding initiatives
- Develop onboarding materials and processes to ensure new hires are integrated into the company culture
- Maintain the company's careers website with updated information about culture and benefits
- Lead culture training sessions and workshops for employees and managers
- Partner with HR and recruitment teams to create compelling job descriptions and promotional material
- Monitor industry trends and best practices in employer branding and culture development
- Provide regular updates to senior management on the progress and impact of branding and culture initiatives
- Foster an inclusive work environment by promoting diversity, equity, and inclusion programs
- Develop recognition programs to celebrate employee achievements and milestones
- Coordinate with external partners and vendors for branding and culture-related events and materials
- Craft compelling internal newsletters and announcements to keep employees informed and engaged
- Create visual and multimedia content that showcases company culture and employee stories
- Oversee the implementation of branding elements in office spaces and remote work environments
- Support crisis communication efforts to maintain employer brand integrity during challenging times.

- Creative and innovative mindset
- Strong leadership abilities
- Excellent communicator
- Flexible and adaptable
- Highly organized
- Detail-oriented
- Proactive problem-solver
- Collaborative team player
- Strategic thinker
- Empathetic and approachable
- Enthusiastic about company culture
- Resilient under pressure
- Strong interpersonal skills
- Results-driven
- Adaptable to rapid changes
- Highly motivated and self-driven
- Culturally sensitive and inclusive
- Strong project management skills
- Ability to inspire and motivate others
- Strong analytical skills

- Competitive salary range
- Comprehensive health, dental, and vision insurance
- Generous paid time off (PTO) and holiday pay
- Flexible work hours and remote work options
- Retirement savings plan with company match
- Professional development and training opportunities
- Tuition reimbursement program
- Employee wellness programs and initiatives
- On-site gym and fitness classes
- Regular team-building and social events
- Employee recognition and rewards programs
- Career growth and advancement opportunities
- Paid parental leave and family support benefits
- Access to mentoring and coaching resources
- Employee assistance program (EAP)
- Company-sponsored volunteering and community engagement activities
- Annual performance bonuses and incentive plans
- Casual and inclusive workplace culture
- Travel opportunities for conferences and professional development
- Discounted corporate partnership programs and memberships