Sales

Senior Channel Sales Manager

Looking to hire your next Senior Channel Sales Manager? Here’s a full job description template to use as a guide.

About Vintti

Vintti is a specialized staffing agency that believes diversity is the catalyst for innovation. We connect US-based SMBs, startups, and firms with exceptional talent from Latin America, fostering a rich tapestry of cultural perspectives within American businesses. Our unique position allows us to handpick professionals who not only possess the required skills but also bring fresh ideas and global insights to the table. Vintti's services go beyond filling positions; we enrich company cultures and expand business horizons on an international scale.

Description

A Senior Channel Sales Manager is responsible for developing and implementing strategic sales plans that drive revenue growth through effective management of partner relationships and channel sales programs. This role involves overseeing channel sales operations, identifying new business opportunities, and collaborating with cross-functional teams to optimize product positioning and market penetration. The Senior Channel Sales Manager cultivates and maintains strong partnerships with key stakeholders, ensures alignment with company objectives, and monitors performance metrics to achieve sales targets. Strong leadership, analytical skills, and extensive experience in channel sales are essential for success in this role.

Requirements

- Bachelor's degree in Business, Marketing, or a related field
- Minimum of 5-7 years of experience in channel sales, partner management, or related roles
- Proven track record of achieving and exceeding sales targets in a channel-driven sales environment
- Strong understanding of channel sales dynamics, strategies, and best practices
- Excellent relationship-building and interpersonal skills
- Ability to influence and negotiate effectively with partners and internal stakeholders
- Strong analytical skills with the ability to analyze sales data and market trends
- Excellent communication and presentation skills, both written and verbal
- Proficiency in CRM software and sales analytics tools
- Ability to manage multiple projects simultaneously and work effectively under pressure
- Strong problem-solving skills and the ability to handle escalated issues and conflicts
- High level of business acumen and strategic thinking
- Willingness to travel as required for meetings, industry events, and partner engagement
- Self-motivated, results-oriented, and capable of working independently
- Experience with partner incentive and channel marketing programs
- Knowledge of legal and compliance aspects related to channel sales activities

Responsabilities

- Develop and implement sales strategies to achieve revenue targets and expand market share
- Manage and nurture relationships with key channel partners, distributors, and resellers
- Conduct regular meetings and communication with channel partners to review performance and address concerns
- Identify and recruit new channel partners to enhance market reach
- Collaborate with marketing teams to create and execute channel marketing campaigns
- Monitor and analyze sales data to track performance and identify opportunities for growth
- Provide training and guidance to channel partners on product knowledge and sales techniques
- Negotiate contracts, terms, and conditions with channel partners
- Coordinate with internal departments to ensure timely delivery and support for channel partners
- Develop and present sales forecasts, reports, and presentations to senior management
- Attend industry events, trade shows, and conferences to network and identify potential partners
- Handle escalated issues and conflicts with channel partners to ensure smooth operations
- Conduct market research to stay updated on industry trends and competitive landscape
- Implement and manage partner incentive programs to drive engagement and sales
- Prepare and manage budgets related to channel partnerships and sales activities
- Monitor and ensure compliance with company policies and legal requirements in channel sales activities
- Collaborate with product management teams to provide feedback and insights from channel partners

Ideal Candidate

The ideal candidate for the Senior Channel Sales Manager role is a seasoned professional with a Bachelor's degree in Business, Marketing, or a related field, coupled with a minimum of 5-7 years of proven success in channel sales and partner management. This individual excels at building and nurturing strong relationships, demonstrating exceptional interpersonal skills, and has a strategic mindset that drives innovative sales strategies to exceed revenue targets. They are a persuasive negotiator adept at influencing both partners and internal stakeholders, with a sharp analytical aptitude for interpreting sales data and market trends. Their communication and presentation skills are top-notch, enabling them to articulate complex ideas clearly and effectively. This candidate is highly organized, capable of juggling multiple projects under pressure, and demonstrates a proactive and forward-thinking approach. They bring a deep understanding of legal and compliance aspects of channel sales, ensuring all activities are above board. With a commitment to integrity and ethical standards, they are a motivational leader who can inspire team members and channel partners alike. Technologically savvy, they leverage CRM and sales analytics tools to drive performance, and possess strong problem-solving abilities to manage escalated issues. Adaptable to dynamic market conditions, they exhibit high levels of business acumen and strategic thinking, maintaining a customer-focused mindset. This results-driven individual is dedicated to continuous learning and professional development and shows a passion for market growth, making them the perfect fit for driving success in this role.

On a typical day, you will...

- Develop and implement sales strategies to achieve revenue targets and expand market share
- Manage and nurture relationships with key channel partners, distributors, and resellers
- Conduct regular meetings and communication with channel partners to review performance and address concerns
- Identify and recruit new channel partners to enhance market reach
- Collaborate with marketing teams to create and execute channel marketing campaigns
- Monitor and analyze sales data to track performance and identify opportunities for growth
- Provide training and guidance to channel partners on product knowledge and sales techniques
- Negotiate contracts, terms, and conditions with channel partners
- Coordinate with internal departments to ensure timely delivery and support for channel partners
- Develop and present sales forecasts, reports, and presentations to senior management
- Attend industry events, trade shows, and conferences to network and identify potential partners
- Handle escalated issues and conflicts with channel partners to ensure smooth operations
- Conduct market research to stay updated on industry trends and competitive landscape
- Implement and manage partner incentive programs to drive engagement and sales
- Prepare and manage budgets related to channel partnerships and sales activities
- Monitor and ensure compliance with company policies and legal requirements in channel sales activities
- Collaborate with product management teams to provide feedback and insights from channel partners

What we are looking for

- Proven leadership abilities with a strategic mindset
- Exceptional relationship-building and management skills
- Strong negotiation and influencing capabilities
- Results-driven and self-motivated
- Excellent communication and presentation skills
- Highly analytical with a data-driven approach
- Strong problem-solving and conflict-resolution abilities
- Ability to work effectively under pressure and manage multiple projects
- High level of business acumen and strategic thinking
- Adaptable and flexible to dynamic market conditions
- Collaborative and able to work well with cross-functional teams
- Strong attention to detail and organizational skills
- Proactive and forward-thinking
- High level of integrity and ethical standards
- Passionate about sales and market growth
- Innovative with a creative approach to sales strategies
- Customer-focused mindset with excellent service orientation
- Ability to inspire and motivate channel partners and team members
- Strong project management skills
- Commitment to continuous learning and professional development
- Tech-savvy with proficiency in CRM and sales analytics tools
- Willingness to travel as required for business needs

What you can expect (benefits)

- Competitive salary range (provide specific range if available)
- Performance-based bonuses and incentives
- Comprehensive health, dental, and vision insurance
- Retirement savings plan with company match
- Paid vacation and holidays
- Flexible work schedule
- Remote work options
- Professional development and training opportunities
- Tuition reimbursement programs
- Career advancement and growth opportunities
- Employee wellness programs
- Paid parental leave
- Commuter benefits or transportation allowances
- Company-sponsored social and team-building events
- Discounts on company products and services
- Health and fitness reimbursements
- Life and disability insurance
- Employee assistance programs (EAP)
- Recognition and reward programs
- Technology and home office stipends (if applicable)

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